We aim to create a safe internet space for children, where they can study, make friends, and have fun. For several years now, Yandex has been cooperating with the Internet Watch Foundation
, an organization that leverages partnerships to locate and take down internet content showing child abuse. This collaboration helps us improve our content-filtering methods. In 2021, Yandex supported an industry initiative by joining the Alliance for the Protection of Children
in the Digital Environment, and committed to promoting digital literacy as well as developing safe ways of browsing the web.
Children's accounts on Yandex
seamlessly integrate with Yandex Search, Yandex Music, Kinopoisk and other Yandex services. When activated, Yandex Search and Yandex Browser will automatically hide any disturbing content and adult websites, even if intentionally searched for by the child. Yandex Music app applies filters to eliminate tracks and audio content that contain offensive language. Kinopoisk adjusts its recommendations based on the user’s age, suggesting only age-appropriate films and animated shows. To manage their child’s screen time, parents have the option to remotely power off TVs, tablets, or any other devices using the Kinopoisk app.
All smart devices featuring Alice, Yandex’s AI assistant, automatically switch to family mode when addressed by a child. Family mode blocks content that contains rude and obscene language. Alice also has a safe mode, which is even stricter than the family mode: it only plays content created specifically for kids, such as fairy tales or verbal games for speech development and teaching healthy habits like brushing teeth and washing hands.